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027 source books

Strategy Under Competition and Uncertainty

A working theory of diagnosis, choice, positioning, disruption, digital operating models, and resilience when the future refuses to cooperate.

105 min read
0310 source books

Markets, Messages, and the Sale

How categories form in the buyer's mind, how brands grow, how messages earn attention, and how modern selling turns uncertainty into a decision.

194 min read
096 source books

Economics in the Real World

Prices, incentives, trade, market failures, poverty, inequality, institutions, and the evidence needed to turn economic theory into public choices.

75 min read
105 source books

Money, Investing, and Enough

A practical philosophy of spending, saving, market participation, value, risk, temperament, and the personal meaning of wealth.

149 min read
1112 source books

Thinking Clearly in a Noisy World

Bias, probability, measurement, mental models, system behavior, scientific reliability, and repeatable processes for decisions under uncertainty.

336 min read
129 source books

Attention, Habits, and Work That Matters

How to externalize memory, protect attention, shape behavior, manage commitments, and produce excellent work at a sustainable pace.

196 min read
1511 source books

Love, Attachment, Sex, and Repair

A candid guide to attachment, friendship, desire, sexual knowledge, communication, betrayal, conflict, and the continuing work of intimate partnership.

98 min read